Scottish Football Marketing Podcast

Scottish Football Marketing Podcast

In partnership with Sport Marketing Scotland's Chris Samson, the Scottish FA's Scottish Football Marketing Podcast was designed to help give clubs practical advice on a number of marketing, PR and commercial topics.

Hosted by Michael Bochel (former Digital Manager at the Scottish FA) and Chris, it explored a different topic each week speaking to someone from within Scottish Football or an expert in the field with sole of aim of helping Scottish clubs with their own activity.

You can subscribe to the Scottish Football Marketing Podcast on:

Audioboom
iTunes
Spotify
Stitcher

Scottish Football Marketing Podcast Shows

60. A Look at the Lowland League with George Fraser - 29 April 2021

59. Inside Livingston FC with Derek White - 6 April 2021

58. Inside Ross County with Chief Executive Steven Ferguson - 15 March 2021

57. Facebook & Instagram for Clubs with Chris Cairns - 1 March 2021

56. Inside Montrose FC with John Crawford & Peter Davidson - 15 February 2021

55. Inside Heart of Midlothian with Chief Executive Andrew McKinlay - 1 February 2021

54. No Scotland No Party - Behind the Scenes of Qualification - 11 December 2020

53. Scottish Women's Football Marketing with Robert Wilson (SWF) - 22 September 2020

52. Marketing Club X (Pure Fitbaw Special) - 10 September 2020

51. Fan Fundraising Initiatives at Clyde FC with Ian Fitzpatrick - 24 August 2020

50. Inside Caledonian Braves with Chris Ewing - 10 August 2020

49. Inside Bohemian FC with Daniel Lambert - 3 August 2020

48. Twitch with Farhan Ahmed - 16 July 2020

47. Social Media with David Childs - 10 July 2020

45 & 46. THE POWER OF FOOTBALL: Gordon Waddell - 25 June 2020

44. Inside Raith Rovers with Niall Russell - 22 June 2020

43. Content and Branding at Motherwell FC with Grant Russell - 15 June 2020

40-42. THE POWER OF FOOTBALL: Three Nation Special - 12 June 2020

39. THE POWER OF FOOTBALL with Jamie Swinney (Stenhousemuir FC) - 5 June 2020

38. Building a Community, Content and Marketing with Alan Granger (Football Manager) - 1 June 2020

37. THE POWER OF FOOTBALL with Professor Grant Jarvie - 28 May 2020

36. The Creative Process with Studio Something - 22 May 2020

35. What can we learn from the AFL with Oli Shawyer - 19 May 2020

34. Inside Berwick Rangers with Nathan Thompson - 15 May 2020

33. THE POWER OF FOOTBALL: Steven Sweeney (AFCCT) - 13 May 2020

32. Inside Indy Eleven in the USL with Joshua Mason - 11 May 2020

31. Lower/Non-League Social & Content Roundtable - 6 May 2020

30. Live Streaming Part Two - Jack McGill (QTV) - 30 April 2020

29. Live Streaming Part One - David Fowler (MyCujoo) - 29 April 2020

28. What are Scottish Football Clubs up to during the Coronavirus lockdown? - 23 April 2020

27. Fan Engagement with Ryan Murrant - 27 February 2020

26. What We Can Learn From Golf with Kevin McQuillan - 13 February 2020

25. Inside Motherwell FC with Chief Executive Alan Burrows - 30 January 2020

24. PR & Content with Darryl Broadfoot (Frame) - 14 November 2019

23. Focus on Dundee FC with Tommy Young - 31 October 2019

22. Focus on Hamilton Academical with Marcus Nash - 26 August 2019

21. Hibernian Marketing & Social Media - 12 August 2019

20. SPFL Digital Marketing with Graeme Thewliss - 30 July 2019

19. Twitter with Elizabeth Stranges - 31 May 2019

18. Esports Special - 7 May 2019

17. Working With Your Supporters with Craig Hughes (Well Society) & Andy Ross (MFC Podcast) - 20 April 2019

16. Club Websites with Paul Daly & Marc Love (Made By Crunch) - 4 April 2019

15. Engaging Your Local Community with Danny Bisland & Paul McNeill (Scottish FA) - 21 March 2019

14: Scottish Football Supporters Survey with Alan Russell (SDS) - 7 March 2019

13: Advertising & Media Buying with Kenneth McFarlane (Republic of Media) - 21 February 2019

12: Data Collection & Email Marketing with Fiona Green (Winners FDD) - 7 February 2019

11: In-House Content with Scott McClymont (Kilmarnock) - 24 January 2019

10: Season Tickets & Memberships with Scott Gormal (Aberdeen) - 15 November 2018

9: Club Retail with Steven Dow (Football Nation) & Steven Romeo (Scottish FA) - 1 November 2018

8: Working with Sponsors with Lawrence Broadie (Electrify PR) - 18 October 2018

7: Lower & Non-League Social Media with Michael Park (BSC Glasgow) - 4 October 2018

6: Scottish Cup Marketing with Jack Evans (Scottish FA) - 20 September 2018

5: Fan Experience with Mark Bradley (Fan Experience Company) - 6 September 2018

4: Online Paid Advertising with Robin Richmond (8 Million Stories) - 23 August 2018

3: PR & Media with George Francis (Partick Thistle) - 9 August 2018

2: Managing Volunteers with Colin Millar (Hibernian) - 26 July 2018

1: Research and Insights with Nicky Taylor (Taylor McKenzie) - 12 July 2018