Scottish FA & Wellbeing Alliance Scotland

Across Scotland, policymakers, businesses, institutions, and individuals are embracing new ways of thinking to prioritise our collective wellbeing and help build flourishing communities. The Scottish Football Association (SFA) commissioned this report to inform policymakers about the value of football and assist them with its potential contribution to policies aimed at building a Wellbeing Economy.

Football has long been at the heart of Scotland’s communities. Our “national game” has a unique reach. It is played and watched by children, young people, and adults across Scotland, in the streets, in parks, in halls, on pitches and in stadiums. It is a sport that everyone should be able to get involved in when provision is tailored. Teams can comprise players of different ages, genders, physical ability, and levels of performance.

Its hinterland of volunteers, coaches, referees, and spectators make football clubs a significant part of their local communities. The broad appeal and reach of football give it the potential to achieve a broad set of social and economic policy goals spanning a range of government priorities. Football’s popularity provides clubs with huge power to help the most marginalised groups in our society.

Read about the alliance here.