Club & Coach Development Conference 2017

University of Stirling

Sunday 1 October 2017

Time: 10am - 4.30pm

The Scottish FA are delighted to announce that the ‘Club & Coach Development Conference 2017’ will be held at the University of Stirling on Sunday, 1st October 2017.

The conference is available to clubs and coaches at all levels of the game.  The thinking behind hosting the conference is that each club would nominate an ‘off pitch’ club leader such as a chairman or club secretary and an ‘on pitch’ club coach developer such as a head coach, manager or development officer to attend the day.

That said, everyone, whether you be a coach or administrator is more than welcome, and coach attendance will be recognised with five (5) hours of accredited Continuous Professional Development (CPD), allowing you to work towards keeping your licences valid. Attendees will be able to choose on the day which lectures to attend, according to their own choice and expertise.

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The following speakers will be presenting on the day.

Gavin Levey and Steven Sweeney from Aberdeen FC
‘Club Personality’
The morning keynote presentation is for both the Club Leaders & Club Coach Developers and will be presented by Aberdeen FC Head of Academy Coaching, Gavin Levey and the Aberdeen Community Trust Operations Manager, Steven Sweeney.

They will deliver a presentation on personality and what it means to work in, play for and be involved with Aberdeen FC. They will look at how the club aim to develop links both on and off the pitch in terms of coaches, players and engaging with all members of the community.

Gavin will discuss the club’s youth academy and the type of players and people they are looking to recruit, retain and develop.
Steven will talk about the work of the community trust and will highlight some of the key initiatives they deliver including the trust's dementia friendly programme which was named Best Community and Social Responsibility Programme at the European Club Association (ECA) 2017 Awards.
Links Park Community Trust and Montrose FC
‘Linking with Your Community’
Both Links Park Community Trust and Montrose FC will present on their vision and commitment of linking the first team with the local community. Both organisations have been very innovative in linking with local clubs, schools and other partners to make the most of their facilities and deliver programmes.

Peter Davidson, Chief Executive of Links Park Community Trust will talk about their activities and recent success in being named the ‘Best Community Football Club’ at the Scottish FA Grassroots Awards, presented by McDonald’s and the Sunday Mail.

Michael Beale from Liverpool FC
‘You versus Yourself’
The presentation will cover how to develop elite players via understanding them as people (background, culture, perception of things, etc.). Michael will speak of his experiences gained at Chelsea and Liverpool and how this contrasts to the cultural differences he experienced in São Paulo with South American players. Michael will also talk attendees through his own model that he uses for player development and personal development.

Paul McGuinness and Jim Ryan
‘Ingredients of Youth Player Development’
Paul McGuinness has a long, successful association with Manchester United. His father, Wilf became Manager after Sir Matt Busby.  Paul has been brought up in the traditions of the club and has used this to great effect in his coaching roles at youth level.

He has overseen the development of some of the club’s best known youth graduates including Marcus Rashford, Jesse Lingard and Paul Pogba.

He will speak about the learning culture at Manchester United and discuss coaching methods such as experiential learning.

Jim Ryan, originally from Stirling, is a former Manchester United player and coach, and worked alongside Sir Alex Ferguson in various roles, including Assistant Manager with the first team.