UEFA have confirmed that Premier Sports will be the home of Scotland Men’s National Team matches until 2024, beginning with next month’s UEFA Nations League Group B matches.
The deal will see Premier Sports broadcast all six of Scotland’s matches in their 2022 UEFA Nations League campaign, beginning with Scotland’s home match against Armenia on 8 June, as well as the UEFA EURO 2024 qualification campaign and any friendly fixtures up to June 2024.
As part of the deal Premier Sports have committed to airing three of Scotland’s matches in the next two years free-to-air, in addition to making highlights of all of Scotland’s fixtures available for free on the same day as the fixture.
Premier Sports won the broadcast rights through UEFA’s centralised National Association media rights sales process, whereby UEFA manage and oversee the marketing and sales of broadcast rights for all 55 European nations’ matches, guaranteeing each nation a pre-determined fee as a result.
This latest deal with UEFA further enhances Premier Sports coverage of Scottish football, adding to their existing broadcast deals for the Scottish Cup and the Premier Sports Cup.
The news follows UEFA’s recent announcement that, through their centralised media rights sales process, Nordic broadcaster ViaPlay had won the rights to show Scotland’s matches from 2024-2028, beginning with the 2024 UEFA Nations League campaign.
Scottish FA Chief Executive Ian Maxwell: “It is an exciting time for the Scotland Men’s National Team and we are pleased to welcome Premier Sports as the broadcast partner of the national side to grow their existing domestic Scottish football coverage.”
“Premier Sports have been a tremendous supporter of Scottish football since they became the broadcast partner for the Scottish Cup in 2018 and it comes as no surprise to see them recognise the value of Scottish football by becoming the broadcast partner for our men’s national side.
“The deal not only strengthens our relationship with Premier Sports, but also enhances their offering to fans of Scottish football, with subscribers now set to benefit from even more regular high-quality coverage of Scottish football on their channels.”
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