The Scottish FA and Little Big Shot today launched the healthy energy drink manufacturer’s sponsorship of the Scottish FA Youth Cup.

Heart of Midlothian first-team stars Callum Paterson and Dale Carrick, who played in last season’s final, helped launch the sponsorship at Riccarton today alongside youth team coach Jack Ross.

The four-year deal will see Scotland’s premier youth tournament renamed the Little Big Shot Youth Cup.

Little Big Shot were announced as the title sponsor of the prestigious competition in September, as part of a six-figure deal which also saw them become the Official Healthy Energy Drink of the country’s seven Regional Performance Schools , and partner and supporter of the Scottish FA’s youth football activity.

The Little Big Shot Youth Cup has been a showcase for Scottish football’s brightest prospects since 1983.

Rangers are the current holders, after defeating Heart of Midlothian 8-7 in a dramatic penalty shootout at St Mirren Park last season.

The fourth round of this season’s competition gets under way this weekend - fixture details here.

Scottish FA chief executive, Stewart Regan, said: “We are proud to have a forward-thinking brand like Little Big Shot as title sponsors of the Youth Cup.

“The competition is a great platform for the next generation of international youth players to showcase their talent and Little Big Shot’s sponsorship over the next four years will give our young players the best chance of fulfilling their potential.”

Little Big Shot operations director, Alan Jukes, said: “We are delighted to sponsor the Scottish FA Youth Cup.

“It's a fantastic tournament which gives youth players the chance to showcase their talent and further develop their careers and we are excited to find out who this year’s winner will be.”